Press Credentials Policy
Temecula Valley Balloon And Wine Festival Online Media Policy:
Due to the abundance of websites, the Temecula Valle Balloon and Wine Festival has established the following criteria for consideration of advertising, media sponsorships and media passes:
1. Online media must be part of a major portal (ie MSN.com, Yahoo, AOL’s digital city) or major search engine such as Google, Alta Vista, or Ask.
2. Be a bonafide Online community such as Youtube and Myspace capable of item #4.
3. Be a corporate website for a major media (ie newspaper, magazine, radio or television).
4. Can demonstrate itself to be as effective as any of the media in item one (1) through: Click through ratios, Conversions, downloads, members, and number of unique visitors per month.
5. Have an aggressive advertising campaign using other media than email, SPAM, or internet pay per click advertising.
6. NOT engage in the practice of SPAM, nor utilize unauthorized email lists.
7. Be in business for 18 months or longer.
